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Nothing Butt the Best Sustainable Denim
Organic materials are safer for farmers and the planet.
Italian Cotton
100% of our denim is made with premium Italian organic cotton. That means no synthetic fertilizers and no pesticides.
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Our high-stretch styles use TENCEL™ — sustainably sourced, wood-based fibres produced through a closed-loop system that minimizes environmental impact.
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Our t-shirts are made with super soft organic cotton, Supima cotton or post-recycled cotton.
Jeans require resources. Ours use less.
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Laser technology reduces water and power consumption.
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e-flow technology uses less water and resin for more responsible finishing.
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GreenScreen® certified softeners leave our denim and the planet feeling better.
Recycling diverts waste from the landfill.
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Our packaging is made with recycled materials.
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