Cookie Policy
This Cookie Policy was last updated on: August 26th, 2025
Your privacy is important to us — by “us” we mean United States of Aritzia Inc. (also referred to as "Aritzia", “we”, or “our”). We developed this Cookie Policy so you can understand how we (and our partners) use cookies (and other similar technologies) and what information we use cookies to collect.
You may access and change your cookie preferences at any time by clicking .
What pairs well with our Cookie Policy? Our Privacy Policy which explains how we process your personal information collected. Read it here.
Table of Contents
1.
Cookies are small pieces of data that online services put on your device to gather information about how you use the site, to identify you the next time you visit, and to give you a better browsing experience. Cookies enable web browsers like Internet Explorer and Mozilla Firefox to remember which pages you visit and allow you to set preferences on some sites. Every time you visit the site, your web browser sends these cookies back so the site can recognize you and remember details specific to you and your user preferences. Cookies might recognize when you visit pages on our site or others’ sites. We and our partners also use other technologies that work in a similar way to cookies.
Cookies can be limited to a single session, or they can be “persistent.” A persistent cookie stays in your browser so that it can be read when you return. Persistent cookies help us recognize you as an existing user; that makes it easy for you to use our online services without having to sign into your account each time you visit. Session cookies last only as long as the session (usually the current visit to a website or a browser).
In addition to cookies, we and our partners also use other technologies, including data stored on your web browser or device, identifiers associated with your device, and other software that have similar purposes to cookies. These include:
Pixel Tags | Pixel tags (also called beacons or pixels) are small blocks of code installed on (or called by) a web page, email, or ads. Pixel tags can retrieve information about your device and browser and how you interact with it. This includes, for example, information about your device type, operating system, browser type and version, website visited, time of visit, referring website, IP address, whether you’ve opened an email or clicked on an ad, and other similar info, including the small text file (the cookie) that uniquely identifies the device. Pixel tags allow third parties to set and read browser cookies from a domain that they don’t operate and collect information about visitors to that domain, typically with the permission of the domain owner. Pixel tags might also be used to test different experiences and content on websites. |
Local and Session Storage | Local and session storage refers generally to other places on a browser or device where information can be stored by websites, ads, or third parties (such as HTML5 local storage and browser cache). |
IP Addresses | IP addresses, (short for “internet protocol”), are assigned by internet service providers to every device connected to the internet. Website owners, including Aritzia and the third-party analytics and the ad-serving services we use, have access to users’ IP addresses and the general location of those IP addresses. Using IP addresses, we and our partners can identify the country, region and city where users are connecting to the internet as well as the internet service provider they use. IP addresses can be used for geolocation, such as by services like Google Analytics. |
Device Identifiers | Your unique device identifier is a combination of information that is unique to your device. We might collect this information or create a unique device fingerprint so we can identify your device. We use these in a similar way to cookies. |
The technologies above help our online services work better and help us create services and advertising. The technologies might be delivered to your device by us, or by a third party. Some of these third parties are our carefully selected web analytics or advertising partners. Third parties may use cookies to collect or receive information from our website and elsewhere on the Internet and use that information to provide measurement services and target ads and for the purposes set out in their privacy policies (e.g. to better understand online behavior and trends and improve their products and services). We’ll talk more about first-party and third-party cookies further down in this Cookie Policy.
2.
While the cookies used on our sites change from time to time as we improve and update our services, generally, we and our partners use them for the purposes below. You can find out more about how to see what cookies have been set at All About Cookies.
We work with Global-e to fulfil orders for products made through aritzia.com/intl/en. When you purchase products or services through aritzia.com/intl/en your order will be handled by Global-e. In some respects, Aritzia and Global-e act as a ‘joint data controller’ of your personal information, in particular in relation to Global-e’s use of tracking technologies on aritzia.com/intl/en `to provide a localised experience for you and to provide Aritzia with insights based on how you interact with aritzia.com/intl/en for quality improvement and trend analysis purposes. Where the cookies are dropped as a result of our relationship with Global-e, we have indicated it below. You can find more information about this in our Privacy Policy.
Strictly necessary cookies
Our strictly necessary cookies are necessary for our website to function and cannot be switched off in our systems. Strictly necessary cookies are generally used for the following purposes (as at the date this policy was last updated):
Category | Name | Purpose | Duration | 1st / 3rd party |
Strictly necessary | Internal Aritzia cookies. | We use persistent cookies for website functionality, including to capture recently viewed products, language and site location preferences, and to display product images. | The cookie used to capture recently viewed products expires after 89 days. The cookie used to capture language and site location preferences expires between <1 and 29 days. The cookie used for user sign-in authentication expires at the end of the user session. The cookies used to display product images expire after 7 days. | First party |
Strictly necessary | Cloudflare. Cloudflare’s privacy policy is available here and cookie policy is available here. Note that some of these cookies are dropped as a result of our relationship with Global-e. Global-e’s privacy policy and cookie policy are available here. | Cloudflare uses session and persistent cookies to detect and mitigate bots, to enable website traffic control (rate limiting), to support website availability by reporting server outages, to enable secure and seamless user experience, and to store challenge pass to bypass future security checks. | Most of these cookies expire at the end of the user session or within 1 hour. The cookie used to enable a secure and seamless user experience expires in less than 24 hours. One of the cookies used to enable website traffic control (rate limiting) expires after 8 months and one expires after browser restart. | Both |
Strictly necessary | Salesforce Commerce Cloud – Demandware. Salesforce Commerce Cloud – Demandware’s privacy policy and cookie policy are available here. | Salesforce Commerce Cloud – Demandware uses session and persistent cookies to generate random IDs for unregistered / anonymous users, secure the site connection via HTTPS, authenticate registered and guest users to allow site browsing, and allow customers to log in and access account features. | The cookie used to generate random IDs for unregistered / anonymous users expires after 180 days. The cookie used to secure the site connection via HTTPS expires within a day. The cookies used to authenticate registered and guest users to allow site browsing and to allow customers to log in and access account features expire between the end of the user session and 29 days. | First party |
Strictly necessary | Forter. Forter’s privacy policy is available here and cookie policy is available here. Note that some of these cookies are dropped as a result of our relationship with Global-e. Global-e’s privacy policy and cookie policy are available here. | Forter uses persistent cookies for fraud detection and prevention. | Most of these cookies expire between <1 and 399 days. Two of the cookies expire after 5 years. | Both |
Strictly necessary | Global-e. Global-e’s privacy policy and cookie policy are available here. | Global-e uses session and persistent cookies to support localized currency and payment options, enable region-based checkout flow and pricing, display the welcome pop-up, disable non-essential cookies via the Global-e SDK, and record user consent preferences. | The cookie used to disable non-essential cookies via the Global-e SDK expires after 1 year. The cookies used to support localized currency and payment options and to display the welcome pop-up expire after 72 hours. The other cookies expire at the end of the user session. | First party |
Strictly necessary | OneTrust. OneTrust’s privacy policy is available here and cookie policy is available here. | OneTrust uses persistent cookies to remember user consent preferences and to determine whether a user has seen the cookie banner. | These cookies expire after 89 days. | First party |
Other cookies
We also use cookies which are not strictly necessary for our website to function. We only drop these cookies with your consent. We ask our users to give a consent every 90 days, even if they have consented before.
These cookies are generally used for the following purposes (as at the date this policy was last updated):
Functional: These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.
Performance / Analytics: These cookies allow us to count visits and traffic sources so we can measure and improve performance of our site. They help us to know which pages are the most and least popular, see how visitors move around the site and undertake analytics in relation to our services. These cookies might be further used by our partners for their own purposes, which may be set out in their cookie and privacy policies, such as understanding and improving their own products and services.
Advertising: These cookies may be used on our site by us and our advertising and other partners to build a profile of your interests, remember your preferences and show you personalised adverts on other sites. Cookies do not store direct identifiers, like names, but function based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less personalised advertising and/or fewer benefits from personalisation of our services. These cookies may be further used by our partners for their own purposes, which may be set out in their cookie and privacy policies.
Category | Name | Purpose | Duration | 1st / 3rd party |
Functional | Cloudflare. Cloudflare’s privacy policy is available here and cookie policy is available here. | Cloudflare uses persistent cookies to direct site traffic. | These cookies expire after 83 days. | First party |
Functional | Emarsys. Emarsys’ privacy policy and cookie information are available here. | Emarsys uses session and persistent cookies for website personalisation, including to store user profile information, site browsing activities, and site performance metrics, and to identify visitors and session length. | The cookies used to store user profile information, site browsing activities, and site performance metrics expire at the end of the user session or after 365 days. The cookies used to identify visitors through sessions expire at the end of the user session or after 365 days. The cookie used to identify session length expires at the end of the user session. | Both |
Functional | Global-e. Global-e’s privacy policy and cookie policy are available here. | Global-e uses a session cookie to communicate a do not track signal. | This cookie expires at the end of the user session. | First party |
Functional | Secret Sauce (Fit Predictor). | Secret Sauce uses | The cookies used to store user information that is created when a user first visits the site for subsequent visits and to track across multiple domains (anonymous) expire after 399 days. The cookie used to differentiate between different visits expires within a day. | Both |
Performance / Analytics | DataDog. | DataDog uses persistent cookies to | The cookie used to collect troubleshooting telemetry to ensure website uptime | Both |
Performance / Analytics | Full Story. Full Story’s privacy policy is available here and cookie policy is available here. Note that these cookies are dropped as a result of our relationship with Global-e. Global-e’s privacy policy and cookie policy are available here. | Full Story uses session and persistent cookies to track users across sessions and pages, store user consent state, maintain an authenticated user's session, prevent cross-site request forgery, remember verified devices to skip login re-verification, assist with session timeout, and support session tracking for playback accuracy. | The cookies used to track users across sessions and pages and store user consent state expire after 1 year. The cookies used to maintain an authenticated user's session and prevent cross-site request forgery expire after 30 days. The cookie used to remember verified devices to skip login re-verification expires after 60 days. The cookies used to assist with session timeout and support session tracking for playback accuracy expire at the end of the user session. | Third party |
Performance / Analytics | Global-e. Global-e’s privacy policy and cookie policy are available here. | Global-e uses session and persistent cookies to hold user IDs to track sessions for analytics and store preferences, for check-out testing, to store referral source information, and to temporarily store UTM parameters. | The cookies used to hold user IDs to track sessions for analytics and store preferences and to temporarily store UTM parameters expire after 2 years. The cookie used for check-out testing expires after 10 years. The cookies used to store referral source information expires after 30 minutes. | Both |
Performance / Analytics | Google Analytics. Google’s privacy policy is available here and cookie information is available here. Note that some of these cookies are dropped as a result of our relationship with Global-e. Global-e’s privacy policy and cookie policy are available here. | Google Analytics uses persistent cookies, pixel tags, text cookies, and local storage to collect data on aritzia.com to identify and distinguish users for analytics purposes, save customer ID in analytics, throttle request rates, and persist session state. | The cookies used to identify and distinguish users for analytics purposes expire between 24 hours and 2 years. The cookie used to save customer ID in analytics expires after 1 year. The cookie used to throttle request rates expires after 1 minute. The cookie used to persist session state expires within 399 days. | Both |
Performance / Analytics | Quantum Metric. Quantum Metric’s privacy policy and cookie policy are available here. | Quantum Metric uses a session cookie to identify session ID in the platform and a persistent cookie to find matching sessions related to a specific user ID. | The cookie used to identify session ID in the platform expires after 30 minutes of inactivity. The cookie used to find matching sessions related to a specific user ID expires after 1 year. | First party |
Performance / Analytics | VWO. VWO’s privacy policy is available here and cookie policy is available here. Note that these cookies are dropped as a result of our relationship with Global-e. Global-e’s privacy policy and cookie policy are available here. | VWO uses persistent cookies to calculate unique traffic on the website, test cookie compatibility, and act as a container for all VWO cookies. | The cookie used to calculate unique traffic on the website expires after 366 days. The cookie used to test cookie compatibility expires after 10 years. The cookie that acts as a container for all VWO cookies stores the expiry of cookies set in it and keeps on expiring them. | Third party |
Advertising | Doubleclick (Google) Doubleclick (Google)’s privacy policy is available here and cookie information is available here. | Doubleclick (Google) uses persistent cookies to serve targeted advertisements and measure conversion rates. | One of these cookies expires after 15 minutes and one after 389 days. | Third party |
Advertising | Google Ads. Note that some of these cookies are dropped as a result of our relationship with Global-e. Global-e’s privacy policy and cookie policy are available here. | Google Ads uses a persistent cookie to track how often ad clicks lead to site actions. | These cookies expire after approximately 3 months. | Both |
Advertising | Meta. Meta’s privacy policy is available here and cookie policy is available here. Note that these cookies are dropped as a result of our relationship with Global-e. Global-e’s privacy policy and cookie policy are available here. | Meta uses a persistent cookie to identify browsers in order to provide advertising and site analytics services. | This cookie expires after 90 days. | Third party |
Advertising | TikTok. | TikTok uses persistent cookies to measure and improve the performance of our advertising | These cookies expire between 89 and 389 days. | Both |
We and our partners may link any of the information we collect through cookies and other technologies with information you provide, with information we obtain from other sources, including from both online and offline data providers (such as demographic data and interest-based data), and where you agree to this through your privacy settings on social-media sites, with information obtained from social media. This information is gathered by how you use social media, such as what you post about, message about, or comment on.
3.
We and our partners use cookies and similar technologies to collect information about how you interact with and navigate our sites, as well as information about the device and software you use to do so. This kind of information is called “usage information” in this Cookie Policy and can, for example, include data on the following:
Site and app interactions including language preferences, timestamps, clicks, scrolling, browsing times, searches, referrals, and exit pages.
Information about your device, such as IP addresses, unique device IDs, user IDs, processing capabilities, manufacturer and model, language and other regional settings, geographic location, screen resolution and similar settings.
Your connection to online services, including details about the network and software you’re using, such as browser type and version, operating system name and version, ISP, and your preference settings.
How sites and apps perform for you, including problems you encounter, such as loading errors and response times.
This information may be combined with other information we or our partners hold about you, for instance, to support our marketing efforts by serving you Aritzia ads or marketing messages based on how you’ve browsed with us or bought from us before.
4.
While we do not have full control over third-party cookies, it is important to note that they are only set with your permission. When you visit our site, cookies placed by us are called “first-party cookies.” If our partners place cookies on your device during your visit, these are called “third-party cookies.” These cookies originate from third parties rather than us. For example, when you visit an Aritzia site and consent to third-party cookies, Google Analytics sets their own cookies on your web browser. These record your visit to our online services and this information is shared with other organizations, such as Optimizely, which we use to personalise and optimize user experience.
5.
We don’t control third-party cookies and can’t remove them — cookies can only be set by the original party. You can read our partners’ privacy policies and cookies policies linked above to ensure you’re comfortable with how they use cookies. Read on to learn more about companies that provided third-party cookies on our online services and how they use information about you.
Some pages have content embedded from other providers such as the Facebook “like” button or the Pinterest “save” button. Be aware that these service providers may use their own cookies or similar technologies and we don’t control them.
6.
Opt-out of Aritzia first-party cookies
If you wish to withdraw your consent to any of our non-strictly necessary cookies after our initial collection of your consent you can:
Through our Cookie Preference Center here: .
Contact our Chief Privacy Officer using the contact details set out below.
You can find information about how to manage Facebook cookies here.
Google Analytics
To learn more about opting out of and preventing your data from being collected and used by Google Analytics, which uses cookies as well as your IP address, click here.
Internet browsers
You can find information about how to enable or disable cookies on your Internet browser provider’s website via your help screen. We’ve provided links to some common ones here:
Microsoft Internet Explorer and see more information here
These websites may also provide further information on how you can opt-out of the collection and use of information for ad targeting: https://optout.aboutads.info and https://www.youronlinechoices.eu.
Do Not Track Features
Some newer Internet browsers incorporate Do Not Track (DNT) features. If activated, these features send a signal to the services you visit indicating that you don’t want to be tracked. Those services (or content on them placed by third parties) may continue to engage in activities you may view as tracking, even though you’ve expressed this preference, depending on the service’s privacy practices.
At this point, there isn’t a common understanding of how to interpret the DNT signal, so Aritzia does not currently respond to browser DNT signals.
However, as we mentioned, many Internet browsers allow you to reject, manage, and delete cookies. You may also be able to manage similar technologies, like HTML5, by changing your browser settings.
Please note that opting out of interest-based advertising won’t necessarily entirely prevent information from being collected automatically on our online services, and it doesn’t mean you’ll receive fewer ads or stop ads from being displayed. Instead, the ads you see will no longer be interest based and, therefore, might be less relevant to your interests. Also, if you do choose to disable cookies (other than our strictly necessary cookies which cannot be switched off), please be aware that not all of our site features may operate as intended.
Will this Cookie Policy ever change?
We’re constantly working to develop new and improved services that will help us create better and better experiences for you. We may also change our practices over time as our business and technology evolves. Occasionally, this means that we’ll need to provide you with new or additional information about the ways in which we collect and use your personal data. As a result, we may amend this Cookie Policy from time to time.
If we materially change our Cookie Policy, we’ll take steps to inform you of the change in advance. We may do this through email, notices on our site, or through some other means.
If you’re unhappy with the changes we propose, you’re free to stop using our services or to manage cookies and similar technologies the way we’ve outlined in this Cookie Policy.
If you have any comments or questions about this Cookie Policy, please contact our Chief Privacy Officer by mail or email at:
Aritzia Chief Privacy Officer
#118 - 611 Alexander Street,
Vancouver, BC, Canada V6A 1E1
Email: [email protected]